CERTIFIED

Certification Date: April 16, 2025

Valid until: April 15, 2027

ElDiariodeMadrid.es

Section A: Identity and Transparency

Basic Requirements on Media’s Identity
1.1. Legal Entity Name
1. What is the Legal Entity Name?
El Diario de Madrid Sociedad Limitada
1.2. Contact Details and Identifiers
ADDRESS LINE 1
Calle Princesa
ADDRESS LINE 2
31, 2º puerta2
POST CODE
28008
CITY
Madrid
STATE / PROVINCE / REGION
Madrid
COUNTRY
Spain
3. What is the general telephone number for the Legal Entity?
No hay
4. What is the email address for the Legal Entity?
[email protected]
5. Is the Legal Entity required to have a Tax ID, a Registration ID, a DUNS number and/or other identifiers?
Yes
5.a. What are these IDs for the Legal Entity?
B70853452
6. Are there any other governmental or other identifiers that a certification body could use to verify the identity of the Legal Entity?
No
1.3. Description of Media Outlet
7. What Brand Name(s), titles, publication names, etc. do you use to publish Content?
El Diario de Madrid,
ElDiariodeMadrid.es
1.4. Distribution Channels and URLs
8. Does the Media Outlet publish on any URLs?
Yes
8.a. On what URLs do you publish?
  • ElDiariodeMadrid.es
  • ElDiariodeMadrid.com
  • DiariodeMadrid.es
9. Does the Media Outlet publish any content on any social media?
Yes
9.a. What are the social media URLs, handles, addresses or names that you use to publish?
  • https://www.facebook.com/eldiariodmadrid/
  • https://twitter.com/eldiariodmadrid
  • https://www.linkedin.com/company/el-diario-de-madrid/
  • https://www.instagram.com/eldiariodmadrid/
  • https://www.youtube.com/@ElDiariodMadrid
10. Does the Media Outlet publish any content by broadcasting and/or streaming?
No
1.5. Safety Concerns
11. Do the Media Outlet's Editorial Guidelines state that the safety of all journalists shall be treated as a primary concern?
Yes
12. Are there any reasons that the Media Outlet has for withholding information on any of the questions as part of this JTI Standard process?
No
1.6. Location
13. Is the physical address of the Legal Entity different from the postal address according to question no. 2?
No
14. Do you have a safety-related reason for not providing it?
No
1.7. Founding Date
15. What is the founding date of the Legal Entity?
2023-09-01
16. Is the founding date of the Media Outlet (as in clause 1.3. question no. 7) different from that of the Legal Entity (as in clause 1.1. question no. 1)?
Yes
16.a. Provide a history of previous/former Legal Entities and their founding dates.
Desarrollamos el concepto, pusimos en marcha la parte técnica, nos centramos en el desarrollo del proyecto, la búsqueda del equipo y cuando ya estaba en marcha y empezamos a encontrar compañeros para arrancar, iniciamos la parte administrativa y legal.
Editorial Mission
2.1. Editorial Mission Statement
17. Does your Media Outlet have an editorial mission statement, or stated set of principles or editorial values?
Yes
17.a. Provide that statement here
Este proyecto busca generar debate a través de la opinión, de la argumentación. Por lo tanto, toda idea es válida siempre que se defienda por medio de la argumentación. No queremos la publicación de ideas, si no su argumentación. Y que esta argumentación, sirva para generar opinión y más puntos de unión que de división en la sociedad.
18. Is that statement posted online?
Yes
18.a. What is the URL where it is published?
https://www.eldiariodemadrid.es/estaticas/quienes-somos.html
Public Service Media
3.1. Public Service Media Mission, Governance and Independence
19. Is the Media Outlet a Public Service Media?
No
19.a. What is the public service mission for which it is responsible?
Informar sobre la actualidad al ciudadano y tratar de mostrarsela de la forma más transparente posible por medio de la opinión
19.b. Is this governed by legislation?
No
19.c. What law or legal instrument specifies its role and responsibilities?
Ley de libertad de prensa
19.d. Provide a reference URL here.
https://www.boe.es/buscar/act.php?id=BOE-A-1966-3501
19.e. What are the stakeholders with which it has formal relations, and what is the nature of the relationship?
En estos momentos solamente tiene con el accionariado, actualmente compuesto en un 75% por Carlos López González y un 25% por Adolfo Alonso Ares
19.f. How is income generated?
En esta fase inicial es el fundador quien está aportando parte de los fondos y por medio de un crédito financiero en otra parte, con idea de tener capital suficiente para soportar el proyectos dos años, aunque se estima que en el segundo ejercicio se generarán ingresos publicitarios suficientes como para tener independencia financiera al finalizar el segundo ejercicio.
19.g. What portion of income is public funds?
Cero
19.h. Does the governance guarantee editorial independence?
Yes
19.h.i. State here in what way.
Si, el planteamiento es que máximo dos años el proyecto sea autofinanciable por medio de anunciantes privados (es decir, que sus costes fijos no dependand de campañas publicitarias de ningún ente público). De esa forma, garantizando la independencia económica del proyecto, se garantiza la independencia editorial.
Disclosure of Type of Ownership
4.1. Privately held
20. Is the Media Outlet or the Legal Entity privately owned?
Yes
20.a. What is the form and status of the Media Outlet or Legal Entity according to the legal definition in the country of registration?
Sociedad Limitada
4.2. State or Publicly owned
21. Is the Media Outlet or the Legal Entity owned by the state, a unit of the government or any other public entity?
No
4.3. Publicly Traded Company
22. Is the Media Outlet or the Legal Entity publicly traded?
No
4.4. Other
23. Is the ownership of the Media Outlet or the Legal Entity different from the three previous clauses in this section? For example, is it a co-operative or member-owned?
No
Requirements on Owners’ Identity
5.1. Names of Owners and Board Members
24. What are the names of all direct, indirect or beneficial owners?
Carlos López González (propietario del 75% de las acciones) es el editor del medio. El 25 % restante es de Adolfo Alonso Ares.
25. Are the names of the owners in the previous question available online?
Yes
25.a. What is the URL that contains the names of the owners, or, if not available online, please indicate where that information can be obtained?
https://www.eldiariodemadrid.es/estaticas/quienes-somos.html
26. What are the names of the members of supervisory boards?
Carlos López González
27. Are the names of the members of the supervisory board members in the previous question available online?
Yes
27.a. What is the URL of the page that contains the names of the people in the previous question?
https://www.eldiariodemadrid.es/estaticas/quienes-somos.html
28. Are the listed owners also founders or owners of other companies?
Yes
28.a. State here the names and main activities of those companies.
BUTIKEN Distribuidora de Productos y Servicios, S.L.
Futfem Media, S.L.

Agencia de publicidad
Producción y personalización de material publicitario
Diseño e impresión
Edición de publicaciones
Actividades culturales
Gestión de eventos
Inmobiliaria
Despacho de abogados
Distribuidora de productos
28.b. What are the business sectors for the companies listed in the previous question?
Publicidad
distribución al por menor
Abogados
Intermediación inmobiliaria
29. Are any of the owners active members of a political party or movement or candidates in a political election or current office holders?
No
5.2. Contact Details of Direct and Indirect Owners
30. What is the contact information for all direct and indirect owners?
[email protected]
31. Is the contact information in the previous question available online?
Yes
31.a. What is the URL with the contact information from the previous question?
https://www.eldiariodemadrid.es/estaticas/quienes-somos.html
32. What is the contact information for the members of the board of directors?
[email protected]
33. Is the contact information in the previous question available online?
Yes
33.a. What is the URL with the contact information from the previous question?
https://www.eldiariodemadrid.es/estaticas/quienes-somos.html
5.3. Names of Shareholders
34. What are the names of the direct, majority or controlling shareholders? (If shareholders are companies, list the main activity and business sector of that company along with the name.)
Carlos López González
5.4. Percentage of Shareholdings
35. List the shareholders and the percentage of the holdings.
Carlos López González (75%)
Adolfo Alonso Ares (25%)
5.5. Exception for Member-owned Media Outlets
36. Is the Media Outlet member-owned?
No
Disclosure of Identity of the Management Team and its Location
6.1. Management Directory
37. What are the names, positions, and contact details of all members of management for the Media Outlet?
Carlos López González
Fundador y editor
[email protected]
6.2. Location of Branches and Offices
38. What is the physical address, phone number and email address of the headquarters of the Media Outlet?
Calle Princesa 31, 2º puerta2
28008 - Madrid (España)
[email protected]
La redacción no dispone de teléfono directo
39. Does the Media Outlet have other main branches and offices?
No
40. Do you have a safety-related reason for not providing it?
No
Disclosure of Editorial Contact Details
7.1. Social Media
41. Does the Media Outlet have social media accounts for the public to use to make queries or respond to Content?
Yes
41.a. What are the URLs or other identification of all social media accounts used by members of the public to contact the Media Outlet?
  • https://www.facebook.com/eldiariodmadrid/
  • https://twitter.com/eldiariodmadrid
  • https://www.linkedin.com/company/el-diario-de-madrid/
  • https://www.instagram.com/eldiariodmadrid/
  • https://www.youtube.com/@ElDiariodMadrid
7.2. Newsroom Contact Details
42. Does the Media Outlet have a person responsible for dealing with communication from the public regarding the Content?
Yes
43. Is the method for contacting that person or others at the Media Outlet clearly visible to the public?
Yes
44. In what ways does the staff of the Media Outlet responsible for the Content communicate back to the public results of queries, concerns, etc.?
Cualquier conflicto de comunicación se trata de forma interna y consensuada, asumiendo la dirección toda la responsabilidad de aquellas acciones que tuvieran que tomarse.
Para ello los lectores pueden contactar vía redes sociales o correo electrónico.
7.3. Customer Service Contact Details
45. Does the Media Outlet have a department or a single person who is responsible for customer service?
Yes
45.a. What are the contact details, including telephone numbers, email addresses, correspondence addresses, for customer service or the equivalent within the Media Outlet?
[email protected]
[email protected]
Disclosure of Revenue Sources and Data Collection
8.1. Sources of Revenue
46. What are the categories of sources of revenue for the Media Outlet, ranked from largest to smallest? These may include subscriptions, advertising, major donors, donations, subsidies, fees, sales, memberships, sponsorships, events, etc.
Aportación de capital de socio mayoritario. Financiación bancaria. Se prevée que el proyecto debe financiarse de forma íntegra en el plazo de dos años por ingresos publicitarios, garantizando así su independencia económica y por tanto informativa.
47. Is the Media Outlet required to make financial disclosures?
Yes
47.a. Are those disclosures visible to the public?
N/A
48. What is the revenue of the Media Outlet?
0,00 €
49. What is the ratio of the categories of revenue sources (as in question no. 46)?
No
50. Is there any reason for safety and security that you have given incomplete data in this section?
No
8.2. Data collection disclosure
51. Does your Media Outlet process any personal information from online visitors on its own or with third parties?
Yes
51.a. What information is processed?
Coockies de Google Analytics y de proveedores de publicidad programática.
51.b. What is the purpose for gathering that information?
Analítica y publicitaria.
51.c. By what methods is the information processed?
El periódico directamente no gestiona estos datos tal y como figura en su política de protección de datos. Los gestionan directamente Google Analytics y los proveedores de publicidad.

Section B: Professionalism and Accountability

Accountability for Journalism Principles
9.1 Editorial Guidelines
52. Does your Media Outlet have a set of guidelines, or adhere to an external set of guidelines, for journalistic content, distribution and conduct to which its journalistic operations comply?
Yes
52.a. Are they made available to the public in a readily accessible form?
Yes
52.a.i. What is the URL?
https://www.eldiariodemadrid.es/estaticas/guia-editorial-eldiariodemadrid.html
53. Is there a person or a group of persons responsible for these guidelines clearly identified?
Yes
53.a. Is that identification visible on the page with the guidelines?
Yes
9.2. Purpose of Guidelines
54. Do the guidelines referred to in the section on Editorial Guidelines set clear expectations for the behaviour for all the contributors, including editorial staff (journalists, editors) and all other contributors?
Yes
55. Do the guidelines referred to in the section on Editorial Guidelines make clear the structure of editorial responsibility for each stage of the publication process within the organisation?
Yes
9.3. Guidelines and Journalism Principles
56. Do your Editorial Guidelines include requirements for Accuracy (as prescribed in the Preamble) in your output?
Yes
57. Do they include requirements for Independence (as prescribed in the Preamble) of editorial decision making?
Yes
58. Do they include requirements of Fairness (as prescribed in the Preamble) in the practice of journalism?
Yes
What is the URL?
https://www.eldiariodemadrid.es/estaticas/guia-editorial-eldiariodemadrid.html
59. Do they include requirements for Accountability (as prescribed in the Preamble) in the practice of its journalism?
Yes
What is the URL?
https://www.eldiariodemadrid.es/estaticas/guia-editorial-eldiariodemadrid.html
9.4. Conflicts of Interest
60. Do your Editorial Guidelines include protections against real, potential, or perceived conflicts of interest?
Yes
61. Do the guidelines include guidance on how to deal with conflicts related to business?
Yes
62. Do the guidelines include guidance on how to deal with conflicts related to political interests?
Yes
63. Do the guidelines include guidance on how to deal with conflicts related to personal interests?
Yes
64. Does the Media Outlet’s structure protect the editorial processes from any undue influence from within or without?
Yes
Accuracy
10.1. Processes for Ensuring Accuracy
65. Do you have internal rules and a systematic editorial process to ensure the accuracy of your content?
Yes
66. Do you have internal rules and a systematic editorial process to ensure that the Editorial Guidelines are adhered to?
Yes
67. Do you have a verification process for content and the role of editorial oversight?
Yes
10.2. Process Review
68. Do you have a mechanism for periodic review of the effectiveness of the implementation of your Editorial Guidelines in your editorial processes?
Yes
69. Is your accountability mechanism (internal or external) subject to periodic review?
Yes
10.3. Statistics and External Content
70. Do your Editorial Guidelines require that statistics should be sourced and verified?
Yes
71. Do your Editorial Guidelines require that external photographs/video/audio content should be sourced and verified?
Yes
10.4. Identification of Journalists, Agencies
72. Are the Individual Journalists (including external sources) identified, for example through a byline, or recorded in publishing mechanism so that this information can be accessed?
Yes
73. Is all News Agency material used by the Media Outlet recorded and tracked?
Yes
10.5. Location Reporting
74. Is location reporting identified in your content?
Yes
75. Do your Editorial Guidelines ensure that any constraint on location reporting be explained in the report or in the context of its publication?
Yes
76. Do your Editorial Guidelines require transparency where a location report has been facilitated by an external body?
Yes
10.6. Automatically Generated Content
77. Do you publish any content that is automatically generated?
No
10.7. Algorithmic Dissemination and Curation
78. Do you use any algorithms for the dissemination or curation of content?
No
10.8. Treatment of Explicit Content
79. Do your Editorial Guidelines ensure the ethically appropriate treatment of violent and explicit content?
Yes
80. Do your Editorial Guidelines ensure the ethically appropriate treatment of content which features children or other vulnerable people?
Yes
81. Do your Editorial Guidelines ensure the ethically appropriate handling of live content?
Yes
Responsibility for Content Provided by the General Public
11.1. User Generated Content/Eyewitness News
82. Does your Media Outlet publish any content that comes not from staff or freelancers but from external sources such as readers/viewers?
Yes
82.a. Does your Media Outlet have set structures to ensure the checking of externally sourced material undergoes the same principles as that created entirely by its own journalists?
Yes
11.2. Editorial Guidelines for UGC/Eyewitness News
82.b. Do your Editorial Guidelines also include provisions for externally-submitted material?
Yes
82.c. Are there Editorial Guidelines dealing with UGC/eyewitness news content?
Yes
82.d. Do they include details on the verification processes to be used for this content?
Yes
82.e. Do they include guidance on the appropriate labelling of such content?
Yes
82.f. Do they include guidance on dealing with the providers of such content in a responsible and ethical manner?
Yes
11.3. Opinion Guidelines
83. Do your Editorial Guidelines also include provision for ensuring comment material is free from defamation?
Yes
84. Do your Editorial Guidelines also include provision for ensuring comment material is free from invasions of privacy?
Yes
85. Do your Editorial Guidelines also include provision for ensuring comment material is free from hate speech?
Yes
86. Do your Editorial Guidelines also include provision for ensuring comment material is free from harassment?
Yes
87. Is it clear to the public whether your Media Outlet’s moderation of such comment is pre- or post-publication?
Yes
88. Does this policy allow for the removal of offending material?
Yes
Responsibility for Sources
12.1. Anonymity
89. Are there guidelines on the procedures to be followed for granting anonymity to sources?
Yes
90. Are the reasons for granting anonymity made clear to the public?
Yes
12.2. Privacy Rights
91. Are there guidelines to ensure that the privacy rights and safety of individuals are protected in your journalistic activity?
Yes
12.3. Independence and Sources
92. Are there guidelines to ensure the independence of journalism relative to the sources for content?
Yes
12.4. Diversity of Sources
93. Do the guidelines ensure that a diversity of sources is used in the production of your journalistic content?
Yes
Professionalism for Affiliations
13.1. Sponsored Content Policies
94. Do your Editorial Guidelines have specific policies for distinguishing commercial or sponsored content?
Yes
13.2. Sponsored Content Indicators
95. Do you publish any sponsored content?
Yes
95.a. Do your Editorial Guidelines require all sponsored content to be clearly labelled or otherwise made clear?
Yes
95.b. Do your Editorial Guidelines require sponsored content to be labelled and made clearly distinguishable from your own content?
Yes
13.3. Separation of News and Opinion
96. Do your Editorial Guidelines require a clear distinction to be made between news content and opinion content?
Yes
97. Do your Editorial Guidelines require a clear distinction to be made between news content and commercial content?
Yes
98. Do you in editorial practice or in Editorial Guidelines require a clear distinction to be made between news content and content supplied by an external non-journalistic body?
Yes
Internal Accountability
14.1. Dealing with Inaccuracies
99. Do you have a clear process to allow potential errors to be communicated to the Media Outlet by the public?
Yes
99.a. Do you publish that process?
Yes
99.a.i. What is the URL where it can be seen? Or, where is it seen next to each bit of Content?
https://www.eldiariodemadrid.es/estaticas/quienes-somos.html
100. Do you have a clear process to allow potential errors to be communicated to the Media Outlet by those with direct involvement in the story?
Yes
100.a. Do you have a clear process for assessing and dealing with the claims?
Yes
101. Is there a systematic editorial structure in the Media Outlet to ensure that any inaccuracies in its content are corrected in a timely and transparent manner?
Yes
14.2. Publishing Corrections
102. Does your Media Outlet guarantee the publication of the correction of all significant inaccuracies and errors in a similar place and manner as the original version, such as the same URL or in similar time and format of broadcast?
Yes
14.3. Contact and Process for Complaints
103. Does your organisation have a designated contact in the event of complaints about potential breaches of its journalism principles or Editorial Guidelines?
Yes
104. Does your organisation have a designated process for the public to open a dialogue with you regarding potential breaches of its journalism principles or Editorial Guidelines? (These may follow the Uniform Correction or Clarification act adopted by most U.S. States.)
Yes
104.a. Is that information clearly available?
Yes
104.a.i. What is the URL of where this information is available? If it is not on a single page, describe where people can find it.
https://www.eldiariodemadrid.es/estaticas/quienes-somos.html
14.4. Internal Process for Complaints
105. Are your staff (Employees and Freelance) aware of the process that must be followed in the event of such complaints?
Yes
106. Are they aware that all such complaints must be brought to the attention of a senior member of staff (of organisations large enough to have a staff) not directly connected with the creation of the story?
Yes
107. Is your Media Outlet committed to the resolution of any such complaints in a fair, reasonable and timely manner?
Yes
14.5. Independence of Ombudsperson
108. Does the Media Outlet have an Ombudsperson?
No
108.a. Is the Ombudsperson appointed by the Media Outlet?
Yes
108.b. Is there a transparent process for their appointment and is their independence protected?
Yes
14.6. Powers of Ombudsperson
108.c. Does that person have full power to remedy any breaches of the organisation's Editorial Guidelines?
Yes
108.d. Does that person have full power to provide redress to affected parties?
Yes
108.e. Does that person have full power to deter future breaches?
Yes
108.f. Does that person have full power to provide opportunity for any decisions to be reviewed or appealed?
Yes
External Accountability
15.1. External Oversight
109. Have you committed to a system or systems of external accountability for your editorial content?
No
109.a. What are they?
575
15.2. Compliance with External Accountability
110. Is your Media Outlet committed to comply with any directions or guidance issued by the external accountability body to which you subscribe?
N/A
15.3. Absence of external oversight
111. Is your Media Outlet subject to an external regulatory mechanism for content that you find it not possible to comply with?
No
15.4. Contact Details of External Accountability Bodies
112. Are the mechanisms for the public to complain about breaches of your Editorial Guidelines to an external body publicly available?
N/A
112.a. What is the link?
https://ethicaljournalismnetwork.org/who-we-are/contact
15.5. Other Associations
113. Do you belong to any other bodies that require members to adhere to published guidelines, standards or norms to maintain status in that organisation?
N/A
URL
CLABE
113.b. Do you publish those groups, and their contact details?
Yes
Professionalism in the Media Outlet
16.1. Recruitment and Training
114. Do you have guidelines for the recruitment and training of editorial staff?
Yes
114.a. Do those guidelines contain a diversity policy?
Yes
114.b. Do those guidelines cover staff welfare?
Yes
If you want to publish additional information, please provide it here.
https://www.eldiariodemadrid.es/estaticas/laboral.html
114.c. Are they publicly available?
Yes
114.c.i. What is the URL?
https://www.eldiariodemadrid.es/estaticas/laboral.html
16.2. Working Conditions, Contract Policy and Labour Relations
115. Do the regulations and guidelines for the employment of staff and engagement of contract journalists protect their editorial independence?
Yes
116. Are your employees (including freelance) covered by legal contracts and insurance?
Yes
117. Does your staff have the freedom to organise?
Yes
118. Do you have an existing structure for social dialogue including a collective bargaining arrangement with appropriate trade unions?
Yes
119. Are there guidelines for contracts of engagement with freelance journalists?
Yes
119.a. Do these guidelines ensure the ability of freelancers to adhere to the editorial principles?
Yes
16.3. Staff Welfare
120. Does your Media Outlet's rules and procedures protect against discrimination in the workplace?
Yes
121. Does your Media Outlet's rules and procedures support equality of opportunity?
Yes
122. Does your Media Outlet have a safety at work policy, which includes specific protection for journalists working in hostile environments?
Yes
123. Does your Media Outlet have guidelines to support editorial staff who have been exposed to material of a sensitive or upsetting nature?
Yes
124. Does your Media Outlet have guidelines to support editorial staff who suffered physical or psychological harm in the course of their work?
Yes
Training
17.1. Training in Editorial Guidelines
125. Does your Media Outlet have a training programme for editorial staff that includes sections on the Editorial Guidelines and other legal and ethical issues?
Yes
126. Is there refresher training available for significant changes in the law or guidelines?
Yes
127. Does your staff have expert advice available for consultation when dealing with legal and compliance issues?
Yes
Publication of Self-Assessment
18.1. General Public
128. Does your Media Outlet publish your answers to this self-assessment based on the JTI Standard?
Yes
128.a. Is it available to readers?
Yes
128.a.i. What is the URL?
https://www.jti-app.com/report/ygANnL5XZ4e752Q0
18.2. Machine-readability
129. Does your Media Outlet publish your answers in a machine-readable format?
Yes
129.a. What is the URL?
https://www.jti-app.com/report/ygANnL5XZ4e752Q0